Yeah, no kidding right.
Here's the part which piqued my interest: 3000gph at about 45 watts - run it at let's say half that 1500gph at about 25w to 30watts. ;D The battery back-up feature is real nice too.
This is not what I am looking forward to - :
If I want to use the controller with it (no wired controller) you will have to send in the pump and they will replace out the circuit board for a FEE.

Ecotech Marine and IceCap have not released what that upgrade/replacement fee is. The idea they are still playing with is to possibly offer units with the old boards as reconditioned units (assumably at a lesser price).
There is still no pricing for the controller yet. They are planning on releasing it around the summer or so of 2007. Upgraded units will be coming out around that time as well.
From what I have been reading on RC is that the battery back-up will kick in every time if you are using a wave making device. A wave maker essentially cuts the power and turns it back on for a pre-defined time, well the batttery back-up senses the power being cut-off and turns itself on. ??? What the heck right?
I think that the upgraded units will work with their controller device as well as the battery back-up as it probably never cuts the power completely but just turns it down a couple of notches and then turns it back up.