Alexander1312
Supporting Member
None of these points convince me personally, as they do not address the substance of the issue which is what the actual problem is. Do I need to test them daily? If yes, maybe then I need this. Am I too lazy to test them weekly and have unlimited funds? BRS suggested recently to test nitrates once a month only (not saying they are right). So not sure if I would buy this for two reasons: is the maintenance of this device taking me more time than hand testing these rather simple-to-test parameters, and how reliable are these weekly test results, how many mistakes can I make with calibration etc.Several reasons:
- A vocal segment of customers have been asking for it, very loudly, for literal years
- Public perception of Neptune is (generally) that they've more or less stagnated; contrast this with Hydros and others making a concerted effort to innovate and do new things
- One school of marketing points to the idea that, to get someone to switch from their current solution/tool, you need to both provide a better solution and make them think that staying with their current solution is more painful than switching. If you pitch NO3/PO4 as painful, and Neptune doesn't have NO3/PO4, it's an easy case for Hydros (and others) to make to get them to switch. Just having NO3/PO4 testing could be a significant market advantage
- Cost is not the end-all be-all, especially for people in hobbies with members that have disproportionately high amounts of disposable income. If someone already has all the other Neptune pieces, knows how they work, and has everything set up how they like it, the monetary cost may be more than worth it to avoid having to learn/integrate an entirely new system
- Viewpoints on the importance of NO3 and PO4 vary and, as we're still learning things, aren't set in stone. Some people will buy this tool simply to be better safe than sorry
- Some people are just innovators/early adopters and the technology (as well as trying it out before everyone else does) is the point
From a corporate marketing perspective, they make sense for sure, and if people asked for this then there will be a big enough market. I challenge the desire to need this is the issue.